Cirrus Global Inc. is an accredited Philippines overseas employment admiration and specialized recruitment, training, and placement agency working for Flappinio candidates recruitment in the best companies across the globe. Over 15 years, the company covers multiple verticals that include Health services, Automotive, Education, Construction, Engineering, and Mining.
Social Media is a powerful lead generation platform, so we decided to leverage the power of this lead generation machine and created highly focused and targeted Facebook & Insta recruiting campaigns.
Already well-recognized and established, Cirrus Global Inc. company was unable to generate a quality labor force in Australia and that’s why it reached out to a Digital Marketing agency to help them in achieving its goals and lead generation through social media marketing.
To increase leads and prospective inquiries, we designed a digital marketing campaign for Cirrus Global that can help them to reach their objective. Through our lead generation and B2C digital marketing strategies, we were able to generate qualified leads and social engagements with a 250% increase in conversion rate.
To achieve the specific goals and acquire leads, we created “high Intent ” lead forms and synced forms with an Automated CRM tool to nurture leads. The social referral traffic from Facebook and Instagram was driven to websites likely to fill website contact forms. We performed A/B Test leading leads towards website vs lead forms to track the performance of our campaign.
Increased impression rate and engagement growth revealed the strong performance of Facebook & Instagram campaigns. As a result of our digital marketing strategy, the campaigns generated 4000 leads in 6 months and increased traffic to the site.
Growth in an Year
Increase in Leads
Increase in Web Traf
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